Engineers, Go WILD

My TEDx talk from January 2018

Engineers who incorporate the tools of cultural anthropology in their work create product and system designs that don’t just solve problems—they can result in designs that enhance people’s lives. As a Professor of Anthropology at Olin College of Engineering, I share examples where going WILD (short-hand for Watch, Inquire, Listen, Do) did just that. I challenge us all to go WILD as we think about the supports our aging family members and neighbors could use to keep active and engaged.